Tips and Tricks for Making Cooking Videos

Do you want to get started with creating and editing videos, but you have no idea where to start? There are various, easy-to-use apps that can support you in making videos and to gain more viewers by twitch viewers. With a handy app, a good script and the following tips you can get started right away.

Video shop App

We use the Video shop app. With this user-friendly app you can easily create a professional and dynamic cooking video. In contrast to live streaming, you can use a video to completely customize the content. You need no more than a smartphone, microphone and a selfie stick. The app is perfect for interviews, reporting of activities, behind-the-scenes videos, instructional videos, etc. Only when you are satisfied, you share the video on Facebook, Instagram or YouTube. The sharing option on Twitter is not included in this app.

We are enthusiastic about the app and are happy to share our findings and tips.

1. Create a Script

A script is a good tool to streamline the recordings. Determine in advance the target group, through which channels you are going to distribute it and adjust the maximum length accordingly. Then record in a script what the message is and how you want to convey the message.

2. Before You Start Filming

• Ensure a full battery and a clean lens.
• Put your smartphone on airplane mode so that you will not be disturbed while filming.
• Make sure you have the light (sun, lamp, window) in your back.
  Frame the image.
• Focus the camera on the subject for at least 5 seconds and turn the camera on.

3. Film Steady

When recording an event you really don’t have to walk around continuously. You then run a great risk of restless and jerky images. A stable camera run is best achieved by holding your smartphone with both hands and bending your arms slightly. You can alternate this with a selfie stick. Stay at one point with your arms or move slowly with your upper body. Let your feet stand as much as possible. If you move, move one way and don’t walk back and forth. Then turn the camera off and start again with the next target point.

4. Film Short

If you want to show a compilation of an activity, make many short shots of 15 seconds at most. With short shots you achieve a more dynamic result than with long one-sided shots. You can possibly shorten the shots later, edit them in their own order and combine them with photos.

5. Sound

Audio is half of your video. In a noisy environment, your smartphone’s built-in microphone is not sufficient to reduce ambient noise. A directional microphone is really a must have. If you film outside with a strong wind, stand with your back in the wind. Even better, use a fur (‘dead cat’) over the microphone to counteract the wind noise.

Tip: Use a directional microphone that you plug into your headphone output of the smartphone. The IK Multimedia iRig Mic for example, is suitable for Iphone and Android.

6. Subtitles

More than 80% of the videos on Facebook are viewed without audio. Make sure there is also subtitle with your video, if there is an interview or voice-over, for example. The Videoshop app does not have an option for applying subtitles. A good alternative is to add explanatory texts about your clips. There are also apps that automatically subtitle during video recordings, such as the free Clips app (for Apple only). This saves you a lot of time!